Shopping Center Forum Steglitz Berlin

Challenge:

This was the big Christmas wishes that appeared on the display wish list of the Forum Steglitz:
Commercials of the highest image quality advertising the businesses in the Forum and on a
display that is so flat that it can be integrated into the façade. This was to be done from as many
lateral angles of viewing as possible and to be ready for deployment in time for the opening of
the Christmas market in November, which takes place every year on the courtyard in front of
the Forum. In view of the fact that this challenge was likely to prove too much for Father Christmas
it was clear that these requirements could only be fulfilled by a company that has many years
of experience.

Solution:

Thus it was that we were commissioned with the task of finding a solution by which the project
could be realised and, right on time for the opening of the Christmas market at the end of
November 2011, the Forum Steglitz in Berlin was able to broadcast the desired advertising
spots on its own new LED video display. The super-flat S[quadrat] SO [16 SMD] NT LED video
display with a depth of a mere 30 cm is equipped with the best first range Nichia SMD LEDs in
the world. It is also equipped with both a horizontal and a vertical angle of viewing of 140 degrees
each. The display consists of 17 x 10 lightweight modules of our own S[quadrat] design. These
are actuated via the S[quadrat] SX [Master] and the S[quadrat] Content Management Software
SX [Lyerbird]. Thus no wish was left unfulfilled.

Handover: 

November 2011

Technical details:

S[quadrat] SO [16 SMD] NT

Size: 8.704 m x 5.120 m = 44.56 m²